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Post by huangshi715 on Feb 15, 2024 6:38:39 GMT
… 0 Learn more Learn more about WatchGuard Dimension 0 Why Best-in-class securityEasy to manage solutionsTake advantage of data for security 0 Privacy statement We will never sell your email to any 3rd party or send you nasty spam. 0 Call to action Get my offer 0 Total 4/24 That’s a terrible congruence score, and the reason is that virtually nothing on the page talks about the goal of the campaign, downloading a white paper! Instead, it’s a . You’ll have plenty of time to speak to me about your company and product when I’ve become a lead. Hold your horses and let me figure out if I want this ebook thingy. Side note: if you have an Vietnam Email List ebook with blue pages, could you call it a blue paper? The best part of this exercise is that it illuminates exactly where and how you need to approach fixing your copy. Try this test out on your own landing pages. Takeaway: Be ruthless in writing landing page copy that works together for the greater good of your campaign. But even with all these differences, the same conventional wisdom applies: Simplicity trumps complexity – audiences want information that’s easily digestible and to-the-point. CTAs need to be clear, compelling and focused on the “next step.” You need to understand the needs and desires of your audience. What have been the most valuable mobile CRO lessons that you’ve learned? What are your biggest challenges, and which resources keep your marketing team inspired? Join the conversation in the comments section below!That’s especially important when you need to stand out in a crowded space. Make your offer immediately clear.
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